Pennsylvania Coalition of Nurse Practitioners





Tools & Skills
Branding
Adobe Illustrator
Adobe Photoshop
Social media strategy
Graphic design
In late 2022, I was invited to do a rebrand of the Pennsylvania Coalition of Nurse Practitioners, the premiere affiliation and advocacy group for NPs in Pennsylvania. This group, now headed by a young and newly-elected president, was looking for a rebrand that conveyed the vibrant internal culture of the group. Working with the board, I developed a new visual identity by Spring 2023, then incorporated the new brand in collateral for a Lobby Day and subsequent Advocacy After Dark virtual event on May 3, 2023.



As part of the promotion for the May lobby day, I was also tasked with designing some social media graphics for those who were unable to attend the lobby day, displayed below.